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Business Brain is installed for one business. Yours.

Your own instance, in a local data centre. Nobody else’s data. Nobody else’s users.

It’s built to be useful from day one

But your first hour with it is nothing like the AI you’ve used before.

So what actually happens?

From a fresh instance to the core of your business.

The install, the conversation with Alex, the plan it produces, your team finding their feet, and the switch that turns on Ability. In that order.

Quick read version of this page
Day one

One business. One Business Brain. Yours

Before anyone on your team types a word, your instance exists, and it's connected.

A local data centre

Installed in a data centre in your region. Your knowledge stays under the law you actually operate under.

Set up for your business alone

One business per Business Brain. Nobody else’s data on it, nobody else’s users in it. Not a partition of something shared.

Connected from the first moment

It starts with its AI connection live. Nothing to build, nothing to wait for.

Useful from day one is the design brief, not a hope. The first thing it asks for is your time, not your IT department's.

Onboarding · the first hour

This is not the AI you’re used to

With the AI chat tools most people know, you ask and it answers. Onboarding runs the other way. Alex asks. You answer.

Fifteen minutes to an hour, on average. It's the first time you deal with your Business Brain, and the most important hour you'll spend with it, because everything that follows is built on what you tell Alex here. The fuller your answers, the better start your Business Brain gets.

You're not asking the questions. You're answering them

What onboarding produces

A full plan of where your knowledge lives

By the end of the conversation, Alex has mapped your whole team and every place your knowledge is kept: the systems, the folders, the inboxes, and the parts that only exist in someone's head.

Few businesses have ever seen this on one page. It's the first thing your Business Brain gives back, and it's worth having on its own.

Every person. Every place. One page

The AI inside

The intelligence is yours to choose

Your Business Brain runs on AI you provide, through your own account with the provider, connected to your instance. Your knowledge stays where it is.

Claude, by default

Out of the box, Business Brain runs on Anthropic’s Claude.

A full range of providers

It can be fitted to use other AI providers. Models come and go; your Brain and your knowledge aren’t married to any of them.

Say so when you order

If you’d rather run on a different provider, raise it when ordering, so your instance is set up that way from the start.

Your team

Give your people room to find their feet

Business Brain is only as useful as the people using it. That takes a little getting used to, and it spreads best from person to person.

Start with the early adopters

There’s always someone who takes to it straight away. Encourage them to show the others. A colleague at the next desk beats any training day.

Nobody's job changes on day one

People come to it at their own pace. Asking it something you’d otherwise ask a colleague is enough to start.

Every question feeds it

The knowledge base grows from real use. A question it can’t answer yet is simply the next thing it learns.

It spreads person to person

Then the switch

Onboarding done, team set up: Ability can come on

The gate is simple. Once Alex has finished and your people are in, the tools that do work, rather than only answer, are yours to switch on.

Your call, your timing

It’s a switch you flip, not something that happens to you.

One tool at a time

Relationships, planning, insights, email and documents. Each on or off as it suits you.

The Brain proposes. You decide

Nothing consequential happens without a person approving it.

What the Ability does →

Who looks after it

Support when you want it. Nobody when you don’t

Updates and backups happen inside Business Brain. Help comes from us or your local agency, and only when you open the door.

It looks after itself

Updates and backups are handled inside Business Brain. Not a service tier, and not a job for your IT department.

Supported by us, or your local agency

Help from the people who build Business Brain, or from the web design or media agency you already deal with.

Privacy first: the isolation switch

One switch removes us and your agency completely. Open access when you need a hand, and close it again whenever you want.

Who can reach your system is principle five of eight. Our principles →

Designed to be the core of a modern business

Not a tool bolted onto the side of the business, but the place its knowledge lives and works from. Half an hour with a person to see it on your business first, or go straight to Getting started →.